EEG News and Research
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Neuromarketing: Using EMOTIV's Portable EEG Technology in Market Research
Thanks to advancements in neurotechnology in recent years, neuroscience’s application in marketing has exploded. This explosion is due to the...
2 Main Challenges in EEG Research
What are the challenges in contemporary EEG research & analysis? In 1925, German psychiatrist Hans Berger recorded the first human...
Why enterprises need to create holistic workplaces to improve employee wellbeing
The lasting impacts of the pandemic are being felt by a significant number of workers who have had to work...
How EEG tech aids workplace wellness
How often do you consider your well-being, especially in the workplace? As we spend a large proportion of our time...
How neuroscience can improve employee well-being and the company ROI?
Return on Investment (ROI) is an interesting term. In a normal business setting, it means a ratio that compares the...
Neuroscience aids Construction Workers
Neuroscience aids Construction Workers – Global turmoil has increased pressure on industry to adapt to dynamic work landscapes. People are...
How BCI can elevate the AR/VR experience
How BCI can elevate the AR/VR experience – Many have long dreamed of operating machines using only thought. We at...
Neuroscience in the driver’s seat
Written by Dr Nikolas Williams, EMOTIV Research Scientist. Several months ago I moved back to the US after eight years...
